Blogs

A/B Tests

Landing page experiments

How a Simple URL Redirect Test Helped Us Improve Conversions

If there’s one experiment we’ve seen quietly powering big wins across Shopify stores this year, it’s the URL Redirect Test.

May 23, 2025

4 min. read

A/B Tests

Shopify

ABConvert

ABConvert vs. Intelligems: Choosing the Right Testing Tool for Your Shopify Store

This blog outlines a detailed comparison between ABConvert and Intelligems, helping merchants and agencies determine the optimal A/B testing solution for their Shopify stores.

May 22, 2025

5 min. read

A/B Tests

Shopify

CRO

When to A/B Test: The Surprising Timing Trick that Analyzing 10,000+ Tests Taught us About Faster Growth

A/B testing isn’t just about what—you need to know when. Backed by 10,000+ Shopify experiments, this guide reveals the best times to run tests, why summer is a CRO goldmine, and how Monday launches drive better results.

May 21, 2025

8 min. read

ABConvert insights

Shopify

CRO

Why First-Time Conversion Optimization Is the Hidden Growth Lever Most DTC Brands Overlook

Most DTC brands obsess over LTV—but ignore the first sale. This post shows how optimizing first-time conversion can dramatically boost profit, reduce CAC, and create a compounding growth engine. Backed by ABConvert data from real Shopify experiments.

May 19, 2025

5 min. read

AOV

A/B Tests

Shopify

3 Proven A/B Test Ideas That Consistently Lift AOV for Shopify Stores

Want higher AOV without spending more on ads? This guide breaks down 3 proven A/B test types—price, template, and shipping—that consistently increase average order value across Shopify stores. Learn how to set them up and maximize your revenue.

May 15, 2025

6 min. read

CRO

ABConvert insights

Ecommerce

7 Actionable Strategies to Decrease Cart Abandonment

Cart abandonment kills conversions—but it’s fixable. This guide breaks down the top reasons shoppers abandon carts and offers 7 simple, data-backed strategies Shopify merchants can implement today to recover sales and boost revenue without increasing ad spend.

May 13, 2025

7 min. read

A/B Tests

CRO

ABConvert insights

Avoiding the Top 5 Mistakes in A/B Testing: A Guide for Shopify Merchants

Avoid the most common A/B testing mistakes Shopify merchants make—from testing too many variables to ignoring sample size and timing. This post shares 5 data-backed tips to run cleaner, smarter experiments that actually improve conversion rates.

May 9, 2025

6 min. read

A/B Tests

CRO

Shopify pricing

3 A/B Test Strategies That Consistently Boost CVR for Shopify Stores

Discover the top 3 A/B test types that consistently boost conversion for Shopify brands—price tests, URL redirects, and checkout customizations. Backed by real ABConvert data from thousands of experiments, this is your CRO roadmap’s best starting point.

May 7, 2025

6 min. read

AOV

Shopify pricing

CRO

The Case for AOV: Why Smart Brands Are Optimizing Revenue per Order and Not Just Conversion Rate

Smart Shopify brands are shifting from conversion rate to AOV as their north star. In this data-backed breakdown from ABConvert, learn why optimizing for revenue per visitor delivers higher profit, lower volatility, and better long-term growth.

May 5, 2025

6 min. read

Content testing

Funnel optimization

CRO

How High-Volume Content Testing Can Power Every Funnel Layer — Without Changing Your Price

Learn which A/B test strategies consistently lift CVR across Shopify stores—price testing, URL redirects, and checkout customizations. Backed by thousands of real ABConvert experiments, this post breaks down what to test first for reliable, scalable conversion wins.

May 2, 2025

7 min. read

ABConvert insights

A/B Tests

CRO

The Tests That Work: What High-Performing Shopify Merchants Do Differently

After 4,000+ A/B tests, here’s what top Shopify merchants do differently. This post shows which tests drive ROI, how long to run them, and why completing tests—not perfect setups—leads to fast feedback, better conversion, and compounding growth.

Apr 30, 2025

7 min. read

Tariffs

Shopify pricing

ABConvert insights

Tariffs Shifted. Your costs just went up. What now?

Tariffs just hit? Discover how top Shopify merchants respond with strategic price testing instead of panic. Learn proven tactics, real test results, and how A/B testing helps you adapt fast, protect margins, and grow confidently—even when costs spike.

Apr 25, 2025

7 min. read

Tariffs

Shopify pricing

A/B Tests

Microburst Testing: Fast Price Experiments for Tariff Uncertainty

Shopify brands use Microburst Testing—fast, focused price experiments—to defend margins from tariffs. Run 24-hour tests, optimize for profit-per-view, and adapt quickly—without wrecking conversion or waiting weeks for results. A proven pricing strategy for volatile markets.

Apr 23, 2025

6 min. read

A/B Tests

Shopify pricing

AOV

“I Think This Should Work...” — And Other Hunches Worth Testing

Got a pricing hunch? Learn how Shopify merchants turn instinct into profit with A/B tests. Run smart experiments that boost AOV, protect conversion, and make confident decisions using ABConvert’s built-in testing tools made for Shopify brands.

Apr 21, 2025

7 min. read